RESUME

 

ABOUT ME

Television executive with over 20+ years of experience in Film, TV, Experiential, Music, Print, Digital, Branded Content and programming.  Manage numerous concepts from innovative initial concept, development to final production. Comfortable with live, studio, and location programming.  

Documented to drive sales by revitalizing stale formats and developing successful new ideas. Manage large teams, production crews, celebrities.  Known for ability to juggle numerous complex projects, react quickly to new situations and tight deadlines. Build content teams focusing on long-term/short-term and local content that lives on all connected platforms & social channels.

EVP, DIRECTOR OF BRANDED CONTENT & ENTERTAINMENT FOOTE, CONE & BELDING - CHICAGO
OCTOBER 2020 - PRESENT

Currently in a hybrid role that extends across the entire North American agency network. Influence creative across branded entertainment, platform-specific content and experiential activations. I partner with business leads to identify client opportunities for longer-form, entertainment-based content, as well as creative opportunities that exist within all key platforms.  Lead teams in the execution and production of their ideas on each platform and across all entertainment and experiential activations.

SVP, CREATIVE DIRECTOR & EXECUTIVE PRODUCER LEO BURNETT USA - CHICAGO
FEBRUARY 2000 - OCTOBER 2020

Founded an experiential & branded content/entertainment practice within Leo Burnett USA. Managed celebrity services, music, and experiential divisions.  Produced television advertising, experiential events, interactive digital content, print, radio, and industrial videos for multi-national corporate accounts, the US government, and pro-bono clients such as Nintendo, Samsung, Allstate, US Army, Intel, Miller/Coors, Coca-Cola, Kellogg’s, Philip Morris, McDonald’s, Sprint, Kraft, Heinz, Delta Air Lines, Disney, Beck’s Beer, Morgan Stanley Dean Witter, Motorola, Procter & Gamble, Centrum, ComEd, United States Postal Service, Tiger Beer, US Cellular, Cannes Lions, Firestone, Ad Council, Sara Lee, Esurance, Facebook, PetSmart, JennAir, Wingstop, CIW, Greater Chicago Food Depository, Pfizer, Altria, Eli Lilly and Company, Inkwell.

  • Extensive experience in live action and animation productions in the US, Canada, Latin America, and Europe

  • Direct TV spots, branded content, and interactive videos for web and network/cable use

  • Design brand content and Creative lead on experiential activations/stunts

  • Produce music tracks for TV, interactive digital, radio advertising, and branded content

  • Appointed sound technician for various location live shoots, activations/stunts, and events

  • Photographer on set capturing content for national magazine publication

AVID EDITOR/ENGINEER
POSTWORKS, NYC
JANUARY 1999 - FEBRUARY 2000

  • Engineer for MTV, VHI, Nickelodeon, ABC, Sony Music, EMI

  • Provided AVID editing instruction and tech support to producers and editors

  • Managed and trained tech support crew

  • Programmed and maintained two dozen out-of-house AVID systems

NEWS VIDEOGRAPHER
ABC / WGGB NEWS - SPRINGFIELD MA
JUNE 1998 - JANUARY 1999

  • Shot & edited daily news/sports events

  • Key grip for studio productions

  • Lighting Director for special-programming events

  • Set up live shots for immediate on-air viewing

PRODUCTION MANAGER
E/S PICTURES, INC - NYC
MAY 1997 - JANUARY 1999

  • Hired crew & managed crew billing

  • Scouted locations during pre-production

  • Assisted Producers/Director on shoots

  • Appointed sound technician for various location shoots

 

RELATED EXPERIENCE

DIRECTOR - Film/Branded Content/Commercials
APRIL 2012 - PRESENT

Nintendo, Coca Cola, Allstate, Miller Genuine Draft, McDonalds, Village Voice, Pine-Sol, Procter & Gamble, Kellogg’s, Kraft, Tiger Beer, Cannes Lions, Centrum, PNB Nation/Mecca Clothing, JennAir, Philip Morris, The Silver Room, Off the Street Club, KCRW Grammy Concert Series

MUSIC PRODUCER
NOVEMBER 2000 - PRESENT

  • Write and arrange music/vocals tracks for national TV & Radio spots

  • Produce music and demos for international and national artists

PHOTOGRAPHER
JANUARY 1995 - PRESENT

  • Photographs featured in publications, on websites, press materials and marketing collateral for Allstate, Nintendo, and Coca Cola and celebrity campaigns

  • Event/Press Photographer for ABC News, Miller/Coors, Tiger Beer, Live Events, Music Festivals & Concert Series

BROADCAST DISC JOCKEY
FEBRUARY 1994 - PRESENT

  • Headliner DJ for International / National Music Festivals, Clubs and Corporate Events

  • Manage and book DJ talent for Music Festivals, Clubs and Private Events

 

Industry Awards

  • Gold, Silver & Bronze Cannes Lions – “New York Writes Itself” Campaign / Field Musuem “Specimens” / Kraft “Kraft Now Pay Later” / Tiger Beer “Tiger Ink”

  • Andys - “Boards of Change”

  • Grand Award NYC Festival - National Underground Railroad Freedom Center, “Stand Up”

  • Gold AICP – Firestone “Pick Up”

  • Gold AICP NEXT – Chicago “Put the Guns Down”

  • Bronze Effie – Procter & Gamble “A Revolutionary Story”

  • Telly – Nintendo of North America “Dig”

  • Mobius – Ad Council/Seatbelts “You Didn’t See It Coming”

  • Gold NYC Festival – National Underground Railroad Freedom Center “Stand Up”

  • Silver NYC Festival - United Nations Department of Public Service “Why”

  • Bronze NYC Festival – Ad Council/Seatbelts “Play”

 

Skills

  • Computer: Abelton, Lightroom, ProTools, Soundtrack Pro, Serato, Photoshop, Aftereffects, Paintshop Deluxe

  • Editing: Final Cut, AVID Media Composer, Premiere, Symphony

  • Camera: Red's Weapon, Epic and Dragon, Canon C300, Canon EOS 5D MK IV

 

Education

Hampshire College - Bachelor of Liberal Arts Degree in Film, Photography, Video and Music Production received in May 1998